The Chinese telecommunications equipment company Huawei today entered the Middle East consumer market by introducing four smartphones and one tablet, all powered by Google's Android operating system. The devices will be sold through telecommunications providers as well as through retail outlets directly to consumers, via IMS, Huawei's distributor in the UAE.
The IDEOS, or U8150, is an entry-level phone targeting "young explorers." It runs Android 2.2, has a 2.8-inch QVGA display and a 3.2-megapixel camera. Offered in several different colors, the IDEOS is a smartphone with modest specifications, and Huawei also claims a modest price, "below $200."
U8300 targets "stylish socials" and its unique selling point is the physical QWERTY keyboard, making it a credible choice for messaging-oriented users. Also offering a touch display as well as a track ball for interacting with Android 2.1, the U8300 is a compact smartphone with a 2.6-inch QVGA display. The stated price is "below $200." It is the only one of the new smartphones from Huawei that does not offer full Arabic support, presumably because of the lesser Android version installed.
According to Huawei the U8500 is aimed at "style seekers." It runs Android 2.2 with full Arabic support, has a 3.2-inch HVGA display and 3.2-megapixel camera. With a more high-end business-oriented look, the U8500 should attract customers who look for a sleek and stylish Android smartphone. According to Huawei the price of U8500 will be "below $250.
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