The global smartphone market will double in size by 2016 and Android will destroy all competition, including Apple. Apple will be the closest competitor, but it won’t be close. According to Ovum, which provides clients with independent and objective analysis to enable them to make better business and technology decisions, Apple will be 20.5% behind Android.
Ovum expects shipments of smartphones to be 653 million by 2016 with a compounded annual growth rate of 14.5%. Ovum principal analyst Adam Leach said,“The smartphone market will see significant growth over the next five years, once again outperforming the wider mobile phone market. We will see dramatic shifts in dominance for smartphone software platforms, with Android storming into the lead with 38% market share, compared to Apple iOS’ 17.5%, by 2016.”
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